Entrepreneurship Series - From Idea to Customer

This fireside chat focuses on the often-messy journey of turning an idea into a viable product in the market.

When?

19 May, Tuesday - 19 May, Tuesday
07:00PM - 09:30PM

This fireside chat focuses on the often-messy journey of turning an idea into a viable product in the market.

Through practical stories, participants will learn how successful entrepreneurs test ideas early, engage customers before building extensively, and learn quickly from feedback.

The emphasis is on action, learning, and adaptation rather than perfection.

Meet Your Speakers

Paddy Tan – Managing Partner at BlackStorm Group, a regional growth consulting firm that specialises in innovative scaling and technology deployment strategies in Southeast Asia.

Gloria Chang - The Co-founder and Product Manager of Oroso Software, a tech startup behind Critterra, an AI-powered smart management app for pet owners, launched in May 2025

Learning Outcomes

Participants leave with

1. How successful entrepreneurs focus on real problems, rapid testing and prioritising what truly moves the needle – while avoiding common pitfalls such as overbuilding, overthinking, or following unhelpful advice.

2. Gain mindset and practical insight to take immediate, low-risk steps to test an idea, engage potential customers – shifting from thinking about entrepreneurship to actively pursuing their first customer.

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